Named the “Official Car” of 2014 International Consumer Electronics Show (CES), the 2015 Ford Mustang will open the world’s largest hands-on showcase of emerging innovative technologies on January 7, 2014. The Consumer Electronics Association (CEA) event continues through January 10th and is held in Las Vegas, and will put the Mustang’s abundance of technology features and performance improvement applications on display.
“Mustang has always been more than just a car, as it reminds us of the freedom and joy that comes from traveling the open road,” said Jim Farley, executive vice president, Ford global marketing, sales and service and Lincoln. “With world-class performance and innovative technologies wrapped in a sleek design, the all-new Ford Mustang puts you in control of the driving experience that suits you best.”
The Mustang fastback will be displayed inside the Grand Lobby of the Las Vegas Convention Center while the convertible version can be seen in the main display area in North Hall. Here Ford will host a press conference to debut the new Mustang to the audience at CES to discuss new technology features during opening day on Tuesday, January 7.
“It is very exciting to see an iconic American car like Mustang equipped with state-of-the-art technology,” said Gary Shapiro, president and CEO, CEA. “Automobiles are rapidly becoming mobile technology platforms as consumers demand connectivity along with efficiency and performance in their vehicles.
“With features like upgraded SYNC, Ford automobiles are built with cutting-edge technology that can make driving safer and more enjoyable. We are overjoyed to see Ford return to our show and to have the new Mustang as Official Car of the 2014 CES.”
For a more personalized driving experience, Mustang drivers can adjust settings to their individual car and driving style and to fit road conditions. Selectable Drive Modes are now available with quick steering adjustment, throttle response, shift control, and stability control settings by toggling between driving modes such as normal, snow-wet, sport, and track.
On top of the new four preset modes, fine-tuning is available separately between standard, comfort, and sport settings. These modes can be set to sport mode or entirely for track use.
Standard and Optional Technology Features Include:
• Ford SYNC connectivity system with Bluetooth technology, two USB ports, enhanced voice recognition for hands-free control and access to SYNC Services, 911 Assist, Vehicle Health Report, and more.
• MyFord Touch: 8-inch high-res touch screen display, simplified controls for the available SD card-based navigation, and more natural voice recognition with improved accuracy.
• AppLink: Drivers can now control over 60 smartphone apps for information using simple voice commands.
• Intelligent Access with push-button start: Doors and trunk can be unlocked without key and the engine can be started with the push of a button located on the center stack. Up to three key fobs can be programmed for mirrors and power seat memory positions.
• Track Apps: Get instant access to acceleration, braking, and handling performance data through instrument cluster screen.
• Launch Control: This manages speed and brakes, providing drivers with maximum consistent acceleration on the track.
• Adaptive Cruise Control and Collision Warning with Brake Support: Automatically adjusts speed to maintain safe following distance. When a collision can be sensed, it pre-charges the brakes and increases sensitivity of brake assist.
• Blind Spot Information System with cross-traffic alert: This provides the driver with alerts when changing lanes or leaving a parking space. Now upgraded with Doppler effect radar senses to provide both improved sensitivity at longer distances and better resistance to false alerts.
• Individual Tire Pressure Monitoring: Tire pressure for each wheel is now available on the instrument cluster display – a Ford first.
• MyKey: This enables parents to limit audio volume and top speed, prevent disabling of driver-assist technologies, and enforce more insistent alerts for safety belt use and low fuel for young drivers in the family.
• Rear View Camera: Now comes standard
The new 2015 Ford Mustang goes on sale in the fall of 2014.