With the brand-new 2015 Mustang already globally confirmed, one company is strategically preparing. Starting on December 1st, 2013 in Las Vegas, Nevada, Shelby American will open a new 135,000 square-foot state-of-the-art global headquarters, which will house all of its operations under one roof.
“Shelby American is gearing up for global expansion,” said John Luft, president of Shelby American. “The decision to move operations into our new headquarters is consistent with what Carroll did many times in the past. Our new facility allows us to be more nimble and accessible to our customers, while dramatically improving production and operational efficiency.”
Shelby American is the only auto manufacturer in the state of Nevada where it produces three continuation model Shelby Cobras, the Shelby GT500, Ford Mustang, Raptor, and Focus. The current location sits on the outskirts of Vegas with five different buildings conducting different phases of business. The new headquarters will conveniently sit right near the Las Vegas strip and McCarran International Airport, making it easily accessible. The new HQ will combine all production processes, the Speed Shop, the Shelby automotive museum, gift shop, and special factory tours all at one location.
“Consolidating our manufacturing and Speed Shop facilities under one roof will accelerate production while providing the flexibility to ramp up new vehicle models,” said Gary Davis, vice president of production, research and development at Shelby American. “We carefully planned this move for minimal interruption of customer deliveries by setting up duplicate production lines in both locations during the transition.”
Worldwide demand for Shelby vehicles is high, and it only makes sense for them to reach out globally with the new-generation Mustang ready to travel across the pond. Shelby American will be a major player for years to come in regards to global automotive manufacturing and performance parts.
“The hunger for American performance vehicles overseas is helping drive sales for Shelby branded parts worldwide,” said Jer Gervasi, vice president of the Shelby Performance Parts division. “As we grow our global vehicle and parts reach, this new facility positions us well for the future.”
The move to a bigger HQ in the heart of Vegas was indeed strategic since the city is a mecca for automotive enthusiasts and leisurely travelers. Especially with SEMA, the biggest automotive trade show held conveniently down the street at the Las Vegas Convention center every year.
“Over the past 50 years, Carroll Shelby relocated Shelby American several times as the company evolved,” said Joe Conway, President of Carroll Shelby International. “From the original factory in Southern California to our recent facilities at the edge of the Nevada desert, each move was executed to meet the business needs of the company at that time. As Shelby American has evolved into a more consumer direct business, the need to be close to the famed Strip and close proximity to the airport will give the Shelby brand added exposure to millions of people who visit Las Vegas annually.”
The plan is to open this new place later on this year so stay tuned! Check out www.shelbyamerican.com.
Photos Courtesy of Shelby American.